L'Oréal - shu uemura


We collaborate with L’Oréal since 2010, making promotional videos of four of its most important brands: Shu Uemura, Kérastase, Redken and Carita.

We are proud to have accompanied you in the Goya, product presentations and training videos, capturing their essence in all the video productions in which they have counted on us.

Video Production

Product promotional videos, brand promotions at festivals and audiovisual content for training, among others.


More than 70 proposals, 3 winners and 6 looks


Le Look


Why do I like to work with GOODNEWS

Because as the name of the company indicates, with them everything is “good news”. In the briefing phase, they have an open and respectful attitude, suggesting with criteria and never imposing. During the recording, very good atmosphere, improvisation ability and something very important, are but they do not feel. In the edition, open to the whims, sometimes meaningless, that we have customers, agile to make a thousand changes and very effective. The final result, fantastic, permeating each assembly of the essence of the brands and if possible raising them. Particularly mine with them was a crush from the first job, all my surroundings congratulated me for the video I commissioned and has served as inspiration in Spain and internationally.

L'Oréal Logo

Fernando Gómez de la Paz

Training director